5 Tips to Improve your Mobile Experience

Last year, I had the pleasure of meeting Tim Ash, of Site Tuners and digital marketing expert, at a content marketing conference in Chicago. Recently, I asked if he would share his insights on mobile experience with the SnapMobile audience. He provided the below best practices and mobile experience tips. Enjoy, and be sure to check out the original post on the Site Tuners blog.

Mobile experience is on its way to becoming just an aspect of digital experience. It’s still worth discussing separately, for now, but that may not be the case in the next 3-4 years.

One can argue it took all of us too long, but things are definitely starting to look better at the 9-year mark:

Mobile Apps | Defining a Successful MVP



If you have an idea for an application and have done your homework on concept validation, you’ve probably seen some terms thrown around; proof of concept, prototype, minimum viable product, beta… While they all sound like fancy words referring to the same thing, they actually serve distinct purposes in creating a successful product. Britt Armour’s blog post does a great job of explaining some of the differences, so I’ll use my post to talk specifically about MVPs and what makes one successful.

The Art of the Startup Pitch


Guest Post written by Scott Kitun, CEO of Technori and startup pitch expert.

Since Shark Tank hit the mainstream everyone seems to be a Pitch Pro! And, yet… If you ask most startup founders, raising capital is still very difficult, if not impossible. But, why? I mean, with the hundreds of pitch contests and demo days that have popped up since Technori launched more than 6 years ago, you’d think there would be plenty of opportunities for pitch practice! Unfortunately, that’s not the case!

9 Steps to Bring your Mobile App Concept to Life


We’ve launched many a mobile app during our careers… Although the phases we and our clients follow differ somewhat for each project, they are largely the same and can be used as a guide for anyone who’s considering building an app. Below is a high-level overview of each phase with links to key resources and reference materials. If you’re asking yourself: ‘How should I bring my app concept to life?’ or ‘Where do I start?’ the below guide will help.

Step 1 | You have an idea!

SnapNews | The ‘Courageous’ Edition


TL; DR – The theme of this SnapNews edition is courage – from real courage in the Paralympic games to Apple’s aggrandizement of its own courage during its lackluster event this week.

Courage, by Lauren Fellure

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